“On September 1st, 2020, #WeMakeEvents North America, a coalition of industry professionals supported by trade bodies, businesses, unions, and non-profit associations, lit up more than 2,000 performance venues, iconic structures, and residences in red in over 75 cities and towns across the United States to raise public and media aware in support of the live events section.” You can follow their initiative via their website or all of the social platforms to see the growing support for our industry. Learn More!